Tribe Social Fitness
Projects: Marketing, Socials, Assets
Tribe Social Fitness has established itself as one of the Sutherland Shire’s most successful and recognised fitness businesses, with a strong community built over more than 15 years.
Founded in 2011, Tribe has grown from a single boutique gym into two locations in Taren Point and Kirrawee, offering a diverse range of coached training, group classes, personal training, Reformer Pilates and recovery services.
Our Services
TCA Marketing works closely with Tribe Social Fitness across a range of campaign and creative projects, helping bring their brand to life across multiple channels.
Our work has included campaign development, videography, photography, social media templates, large-format outdoor banners, signage, promotional merchandise, and other creative assets. Working with the Tribe team, we develop engaging, cohesive content that captures the energy of the brand while maintaining a strong and consistent visual identity.
Campaign:
Leave Your Fear Behind
TCA Marketing developed the ‘Leave Your Fear Behind’ campaign for Tribe Social Fitness, focusing on the real stories and personal journeys of three Tribe members. The campaign featured professional photography and a series of video case studies documenting each member’s experience, challenges and progress with the gym.
Supporting creative included campaign banners, social media assets and other promotional materials, creating a cohesive campaign across multiple touch points and helping showcase the welcoming, supportive community at Tribe.
